The nation's oldest baby magazine, Babytalk was launched in 1935 as a supplement to customers of a national cloth diaper delivery service based in New Jersey. More than seven decades later, the publication continues to offer advice and support to millions of new moms, having evolved into the essential source for "straight talk" about the challenges of new motherhood.

With a controlled circulation of 2,000,000, Babytalk reaches nearly 5.5 million readers a month through a combination of in-home subscriptions and distribution at baby retailers and OB/GYN offices across the country. Babytalk is part of the Parenting Group, along with sister publications Babytalk First Months and Babytalk Mom-to-Be.